GS Yuasa have expanded their market-leading Yuasa YBX battery range with the launch of a new Enhanced Flooded (EFB) next generation automotive battery. The Yuasa YBX7012 EFB Start-Stop battery is now available to the aftermarket and will increase European parc coverage by over half a…

Centred around a charming video advert, the coordinated European advertising campaign explores the world of GS Yuasa through the eyes of 6-year-old Isabella and her mother as they go about their day noticing the many exciting applications powered by the battery manufacturer. Launching today in…