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GS Yuasa powers forward with bold new campaign – Powering what matters

GS Yuasa, the world-renowned battery manufacturer, has launched the next phase of its flagship European brand campaign: powering what matters. Following the incredible success of the original campaign – which achieved over 270 million impacts across Europe – this new evolution brings the brand’s message…

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GS Yuasa powers final H-IIA rocket launch and Japan’s climate-smart satellite mission with proven lithium-Ion technology

GS Yuasa Battery Europe Ltd is proud to celebrate another historic space achievement, as GS Yuasa’s lithium-ion batteries have powered the successful launch of Japan’s H-IIA Launch Vehicle No. 50 (Final Unit) and the onboard GOSAT-GW satellite, an advanced spacecraft designed to track greenhouse gases…

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GS Yuasa launches next-generation SWL+ battery series

Industry leading VRLA solution delivers more power, extended life, and superior reliability for critical UPS and energy storage applications.   GS Yuasa, the world’s leading battery manufacturer for over a century, announces the official launch of its new Yuasa SWL+ series. Building on the success…

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GS Yuasa powers up with European Drift Champion Baggsy

GS Yuasa, a global leader in battery technology, has announced an exciting new partnership with one of Europe’s most recognisable professional drifters, Steve ‘Baggsy’ Biagioni.  The collaboration, which spans the full 2025 season, will see the Yuasa brand featured prominently on Baggsy’s fleet of high-performance…

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GS Yuasa powers up for ees Europe 2025 with cutting-edge battery technologies on show

GS Yuasa, the world’s leading battery manufacturer and global specialist in industrial energy storage, will return to the ees (Electrical Energy Storage) Europe exhibition in Munich from 7 to 9 May 2025. Visitors to Hall B2, Stand 360 will discover a wide range of pioneering…

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GS Yuasa lithium-ion batteries power Michibiki No. 6 satellite, enhancing precise and reliable satellite positioning

Space-grade GS Yuasa lithium-ion batteries have been installed in the Quasi-Zenith Satellite No. 6 (Michibiki No. 6). This satellite, developed by Mitsubishi Electric Corporation and launched on 2 February 2025 from the Japan Aerospace Exploration Agency (JAXA) Tanegashima Space Center, is a key component in…

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Pioneering GS Yuasa lithium-ion battery storage system recognised at 2024 New Energy Awards

GS Yuasa Corporation, the parent company of GS Yuasa Battery Europe Ltd, has been recognised at the 2024 New Energy Awards, receiving the prestigious New Energy Foundation Chairman’s Award. The accolade was awarded for the company’s lithium-ion battery storage system, developed in collaboration with Tokyo…

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Yuasa partners with Honda HRC Castrol for the 2025 MotoGP™ season as the team enter a new era

GS Yuasa is proud to announce its continued partnership with Honda HRC in the world of MotoGP™, marking another exciting chapter in a decade-long collaboration. For the 2025 season, GS Yuasa’s market-leading Yuasa brand continues to be an official sponsor of the newly named Honda…

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Yuasa returns to EICMA 2024 to showcase dominance in motorcycle battery market

GS Yuasa, the world leader in motorcycle batteries, is set to make a triumphant return to EICMA, the renowned international two-wheeler exhibition, after a five-year hiatus. EICMA 2024, held at Fiera Milano, marks a special occasion as the event celebrates its 110th anniversary, and GS…

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50MWh storage battery system at Tsunokobaru power storage station to be powered by GS Yuasa

GS Yuasa Battery Europe Ltd are proud to highlight a significant achievement by their parent company GS Yuasa who will supply a 50MWh lithium-ion battery storage system for the Tsunokobaru Power Storage Station in Japan. This project, commissioned by Chiyoda Corporation for Nijio Co., Ltd.,…

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